Turning big ideas into bigger visuals — crafting billboard designs that stop traffic (literally).
In my full-time role, I specialize in designing impactful out of home advertising, including large-scale billboards and transit shelter displays. Each project requires balancing creativity with clarity by ensuring messaging is bold, instantly readable, and visually engaging for audiences on the move. I work within brand guidelines while pushing creative boundaries, using layout, typography, and imagery to deliver campaigns that are both eye-catching and effective.
This role has given me the opportunity to translate complex marketing goals into clean, powerful visuals that resonate in fast-paced, high-traffic environments.